Privacy policy - RGPD

This Privacy Policy describes how your personal information is collected, used and shared when you visit https://www.dualmedia.fr (the "Site").

CONSENT REQUEST

DualMedia participates in and complies with all IAB Europe Transparency & Consent Framework Specifications and Policies. It uses Consent Management Platform n°92.

You can change your choices at any time by click here.

dualmedia.fr requests your consent to use your personal data in the following cases:

• Personalized advertising and content performance advertising and content, audience data and product development
• Store and/or access information on a terminal
• How can I change my choice?

• What happens if I don't give my consent?

Your personal data will not be used.

•  What is the principle of legitimate interest?

Some suppliers do not ask for your consent, but use your personal data if they consider it to be in their legitimate interest to do so. To deactivate this feature, click on the "Manage your preferences" button.

• Do I have to give my consent to everything?

No. You can change how your personal data is used and who is authorized to use it by clicking on the "Manage your preferences" button.

Your personal data will be processed, and information related to your device (cookies, unique identifiers and other types of data) may be stored and accessed by third-party providers and shared with them, or used specifically by this site or application.

Some suppliers may process your personal data in accordance with the principle of legitimate interest. You can object to this by managing your options below. Look for a link at the bottom of this page or in our privacy policy where you can withdraw your consent.

PERSONAL DATA COLLECTED

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, your IP address, your time zone and some of the cookies that are installed on your device. In addition, when you browse the Site, we collect information about the individual web pages or products you visit, the web sites or search terms that brought you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as "Device Information".

We collect the following information:

Store and/or access information on a terminal

Partners can :

• Store information and access information stored on the terminal, such as cookies and terminal identifiers presented to a user.

Select standard ads

To select standard ads, partners can :

• Use real-time information about the context in which the advertisement will be displayed, to display the advertisement, including content and terminal information, such as: terminal type and capabilities, user agent, URL, IP address
• Use non-precise user geolocation data
• Control the frequency of ad delivery to a user.
• Define the order in which ads are presented to a user.
• Prevent an ad from being displayed in an inappropriate editorial context (dangerous for the brand)

Partners may not :

• Create a personalized advertising profile using this information for the selection of future advertisements without a separate legal basis.

Create a personalized ad profile

To create a personalized advertising profile, partners can :

• Collect information about a user, including a user's activity, interests, sites or applications visited, demographics or geolocation, to create or modify a user profile for use in personalized advertising.
• Combine this information with other information previously collected, including from websites and applications, to create or modify a user profile for personalized advertising.

Select personalized ads

To select personalized ads, partners can :

• Select personalized advertisements based on a user profile or other historical user data, including a user's past activity, interests, sites visited or applications used, location or demographics.

Create a profile to display personalized content

To create a profile to display personalized content, partners can :

• Collect information about a user, including a user's activity, interests, sites visited or applications used, demographics or location, to create or modify a user profile to display personalized content.
• Combine this information with other information previously collected, including from websites and applications, to create or modify a user profile for use in content personalization.

Select personalized content

To select personalized content, partners can :

• Selecting personalized content based on a user's profile induces data relating to their online activity, interests, the sites they have visited, the applications they have used, their location or socio-demographic data.

Measuring ad performance

To measure advertising performance, partners can:

• Measure whether and how advertisements were shown to a user and how the user interacted with them
• Generate reports on advertisements, including their performance
• Generate reports on users who have interacted with advertisements using data derived from this interaction
• Provide reports to publishers on ads shown/displayed on their digital properties
• Evaluate whether an advertisement broadcast in an appropriate editorial context (in line with the brand's image) is safe for the brand.
• Determine the percentage of time the ad is viewed and its duration
• Combine this information with other previously collected information, which may come from websites and applications

Partners can't:

• Cross-reference audience data, from or derived from a panel, with performance measurement data, without any legal basis.

Measuring content performance

To measure content performance, partners can:

• Measure and report on how content was delivered and how users interacted with it.
• Generate reports using directly measurable or known information on users who have interacted with the content

Partners can't:

• Measure whether and how advertisements (including native advertisements) were shown to a user and how the user interacted with them, without a separate legal basis
• Cross-reference audience data, from or derived from a panel, with performance measurement data, without any legal basis.

Use market research to generate audience data

To use market research to generate audience data, partners may:

• Provide aggregated reports to advertisers or their representatives on the audiences exposed to their ads, using data from a panel or other device.
• Provide aggregated reports to publishers on audiences exposed to content and/or ads, or who have interacted with content and/or ads on their sites, using data from a panel or other device.
• Combine offline data with online user data for market research purposes to generate audience data if partners have declared that they will match and associate offline data sources
• Combine this information with data already collected on the web or via applications.

Partners may not :

• To measure the performance and effectiveness of advertisements that have been shown to, or interacted with, a particular user, without relying on a specific legal basis for the measurement of advertising performance.
• Evaluate the content that has been presented to a particular user and how that user has reacted, without relying on a specific legal basis for measuring content performance.

Product development and improvement

Partners can develop new products and improve existing ones:

• Use information to enhance existing products with new features and to develop new products
• Create new models and algorithms thanks to machine-learning Partners can't:
• Carry out any other data processing operation authorized by another purpose within the framework of this purpose

Security, fraud prevention and debugging

To guarantee security, prevent fraud and debug, partners can:

• Ensure that data is transmitted securely
• Detect and prevent malicious, fraudulent, inappropriate or illegal activities.
• Ensure the correct and efficient operation of systems and processes, including monitoring and improving the performance of systems and processes used for authorized purposes.

Partners can't:

• To carry out, under this purpose, any other data processing operation authorized for a different purpose. Note: Data collected and used to ensure security, prevent fraud and debug may include device characteristics sent automatically for identification purposes, precise geolocation data and data obtained by active analysis of device characteristics for identification purposes without separate notification and/or opt-in.

Technical delivery of advertisements or content

To provide information and answer technical calls, partners can:

• Use a user's IP address to broadcast advertising on the Internet
• React to a user's interaction with an ad by directing the user to a landing page
• Use a user's IP address to distribute content on the Internet
• React to user interaction with content by directing the user to a landing page
• Use information about the type of terminal and the terminal's capabilities to present advertisements or content, for example, to present an advertisement at the correct size or a video in a format supported by the terminal.

Partners can't:

• Carry out, for this purpose, any other data processing operation authorized for a different purpose

Linking different terminals

Partners can :

• Determining, using a deterministic approach, that two or more terminals belong to the same user or household
• Determine, using a probabilistic approach, that two or more terminals belong to the same user or household
• Actively analyze terminal characteristics for probabilistic identification if users have authorized partners to actively analyze terminal characteristics for identification.

Receive and use automatically sent device identification features

Partners can :

• Create an identifier using data automatically collected from a device for specific characteristics; e.g., IP address, user agent string.
• Use this identifier to re-identify a device.

Partners may not :

• Create an identifier using data collected via active analysis of a terminal for the identification of specific characteristics (e.g. installed fonts or screen resolution) without a separate opt-in from the user to active analysis of device characteristics for identification purposes.
• Use this identifier to re-identify a terminal.

Use precise geolocation data

Partners can :

• To collect and process precise geolocation data in support of one or more purposes. Precise geolocation means that there are no restrictions on the accuracy of a user's location; it can be accurate to within a few meters.

COOKIES

These are cookies deposited via our website on your terminal for the purposes of navigationoptimization and personalization of our services.

These cookies enable us to improve the quality of your browsing experience on our various sites. This technical process enables us to compile statistics, notably concerning the choice of language used, volumes of visits and use of the various services offered on our site and our partners' sites (sections and content visited, path taken, etc.), etc., with a view to improving the interest and ergonomics of our services;

These cookies collect data which are anonymized in their use and purpose. This data is kept for a maximum of 12 months.

Third-party cookies

These are cookies placed by third-party companies (e.g. advertising agencies or partners). They may be deposited during browsing on our site or when you click in the advertising spaces on our site.

We have no control over cookies placed by third-party companies acting on their own behalf.

Cookie - Settings (limit - prohibit - authorize)

Visit management Cookies can simply be set in your web browser (e.g. Internet Explorer, Firefox, Safari), Google Chrome).

You can :

• to accept the recording of all Cookies integrated into the pages and contents that you consult. Please note that these cookies can only be read by their originators. You can always delete these cookies at any time (the procedure depends on your browser, see below);
• refuse to store cookies on your terminal. In this case, as certain functions require the use of Cookies (for example, it is possible that your operating system is not recognized or that the language displayed is not the one expected from you), you may not be able to enjoy the same browsing comfort. Consequently, we decline all responsibility for any inconvenience caused by possible malfunctions of our services resulting from the impossibility of consulting the necessary Cookies;
• to be asked by your browser to give your consent or refusal before a new Cookie is installed on your terminal.
• to accept or reject Cookies according to the website transmitter.

Cookie management settings depend on your browser (and version). Please refer to the relevant instructions for further details:

If you use Internet Explorer :

• In Internet Explorer, click on the Tools button, then on Internet Options.
• In the General tab, under Browsing history, click on Settings.
• Click on the View files button.
• Click on the Name column header to sort all files alphabetically, then scroll down the list until you see files beginning with the prefix "Cookie". (All cookies have this prefix and usually contain the name of the website who created the cookie).
• Select and delete all cookies containing the name "dualmedia" ".
• Close the file list window, then double-click OK to return to Internet Explorer.

If you use Firefox :

• Go to the browser's "Tools" tab, then select the "Options" menu;
• In the window that appears, select "Privacy" and click on "Delete specific cookies" ;
• Locate files containing the name "dualmedia" Select and delete them.

If you use the Safari Internet browser :

• In your browser, select the "Edit"/"Preferences" menu.
• Click on "Privacy".
• Click on "Details".
• Select any cookies containing the name "dualmedia" and click on "Delete" or "Clear all".
• Once you have deleted your cookies, click "Finish".

If you use Google Chrome :

• Click on the Chrome menu in the browser toolbar.
• Select Settings.
• Click on Show advanced settings.
• In the "Privacy" section, click on the Content settings button.
• Click on the "Cookies and site data" button.
• Locate files containing the name "dualmedia". Select and delete them.
• Click on "Close" to return to your browser
  

  
  YOUR RIGHTS

  If you are a European resident, you have the right to access the personal information we hold about you and to request that it be corrected, updated or deleted. If you wish to exercise this right, please contact us using the details below.
  Furthermore, if you are a European resident, please note that we process your information in order to fulfil our contractual obligations to you (for example if you place an order on the Site) or to pursue our legitimate business interests, listed above. Please also note that your information will be transferred outside Europe, including to Canada and the United States.

  CHANGES

  We may change this Privacy Policy from time to time to reflect, for example, changes in our practices or for other operational, legal or regulatory reasons.

  CONTACT US

  To learn more about our privacy practices, if you have any questions or if you wish to file a complaint, please contact us by going to the contact page.